We can explain the process or redox like this
KDF's unique combination of copper and zinc creates an electro-chemical reaction. During this reaction, electrons are transferred between molecules, and new elements are created. Some harmful contaminants are changed into harmless components. Free chlorine, for instance, is changed into benign, water-soluble chloride, which is then carried harmlessly through the water supply.
It also removes up to 70% of chloramine - which is currently being added to some municipal water. Based on two showers a day, the replaceable KDF filter will last approximately one year. Enjoy softer hair and smoother, healthier skin with ShowerPure. Showerhead not included.
Why Eliminate Chlorine?
- Eliminate rashes, dryness and irritation in scalp and skin from chemically treated water.
- Reduce sinus and respiratory problems caused by inhaling chlorinated shower steam vapour.
- Stop stinging, burning and itchy eyes.
- Leave hair silky smooth, more manageable and cleaner after shampooing.
- Use less shampoo, soap and water.
- Salon-treated hair treatments last much longer.
- Reduce one more environmental health hazard!

Testimonials
My skin always used to itch and get red after a shower. Using your
filter has not only stopped all that, it's also removed the smell
of chlorine from the water.
• W.D., Toronto, ON
My boyfriend gave me the ShowerPure nearly four
years ago. I've only replaced the cartridge three times and it still
works like it's brand new!
• T.A., Victoria, BC
I noticed a huge improvement in my skin almost
immediately... no more dry patches!
•
S.H., Ottawa, ON
What impresses me about your chlorine filter
is that it never reduced my water pressure.
• G.B., Quebec, QC
Dealer Inquiries:
Please call 416-968-9311 or e-mail
us:
sales@whol-health.com